About
Mark Crompton, Global Head of Employment Marketing, Airbus
The UK aviation industry is set to be transformed by Generation Z over the next decade, this generation’s tech skills and digital fluency are driving innovation across the sector. As Gen Z enters the workforce, their comfort with technology, particularly AI, and their preference for dynamic, interactive learning experiences are reshaping aviation training and operations. This keynote will explore how Gen Z values personalized, tech-driven training methods, workplace flexibility, and meaningful career development, which the industry must adopt to attract and retain this emerging talent. Additionally, Gen Z’s focus on sustainability and inclusivity will push the aviation sector to prioritize eco-friendly practices and diverse work environments. By leveraging Gen Z’s unique skills and perspectives, the UK aviation industry can ensure a future of innovation, sustainability and growth.

